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Optiwise specializes in technology-driven solutions for web marketing that take advantage of Internet technology to attain and maximize its customers’ objectives. The company is leader in the field of website promotion with natural SEO results. Optiwise builds and operates PPC campaigns, and prepares an action plan for each of its customers (BTL marketing, Web 2, guerilla marketing) based on their specific requirements. The unique synergy between cdtech’s software engineers and Optiwise’s marketing experts creates an optimum and strong marketing continuum, from the definition of needs through the use of Internet technologies and tools to the attainment of goals.

Optiwise Website



LIVEPERSON (NASDAQ:LPSN) provides a dedicated platform for real-time communication between sales personnel, customer service representatives (CSRs) and Internet users. The system supports real-time chat with existing or potential customers, control and analysis of navigation trends, monitoring of sales processes, and more, thus helping improve the website’s conversion rate by more than 20%. In addition to the financial benefits to which cdtech customers are entitled when acquiring the service, the cooperation with LIVEPERSON complements the basket of services our company offers and enables us to maximize the quality and effectiveness of the sites we build.

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LIVEPERSON Website



A member of the Commerce Age group, activetrail provides Israel’s leading email marketing platform. The system supports user-friendly management of distribution lists, easy creation of content and graphic-rich campaigns, and provides a statistical and reporting engine that makes the analysis of campaign results effortless. Our collaboration with activetrail enables us to provide our customers – in the framework of our Web Agency services – an integrated basket of services for online campaign management, including professional guidance, interfaces between the content management system and activetrail, design of campaign templates, and more.

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activetrail Website

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Improving Conversion Rate
Read a short but comprehensive article about simple tools for improving conversion rate in e-commerce sites.


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